Jul 22, 2024  
Academic Catalog 2023-2024 
Academic Catalog 2023-2024

Sports Communication, BA

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A major in Sports Communication prepares students for a variety of careers in industries related to sports and athletic competition. Sports Communications majors will develop an interdisciplinary skill set in contemporary communication practices that will enable them to research, analyze, design, and deliver strategic messaging in a variety of formats for a diverse audience. 

Major Requirements: 44 Credits

Program Details

Program Length

Four years for a complete BA degree.  Two years for students transferring in with an AAOT degree.  Program length may vary depending upon the student’s course load and academic progress.

Program Learning Outcomes

By completing a major in sports communication, students will be able to:

  • Create effective messages in a variety of formats that are appropriate to specific audiences,
  • Develop a communications strategy that supports the mission and values of sports-related organizations,
  • Describe the unique characteristics of the field of sports and how they affect the communication process,
  • Create work that reflects an understanding of the legal and ethical implications of communication in sports-related industries,
  • Communicate effectively via written, oral, visual or other means appropriate to the intended audience.

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